Archive for July, 2006
There are 2 ways to listen:
1. Use the player above to have the audio stream in now (it’s the one that says BS-Biz-Mix-2006-07-27)
2. Download the mp3 file below to play later, download to your mp3 player, etc
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 44
Show Notes:
Making the Most of New Trends in Your Industry
On today’s show, Brendon interviews (for a second time) Billy Kirkley, a successful Brisbane Web Deveolper. Billy and Brendon talk about how to spot future trends and soon-to-be successful new technology in your industry and how to make the most of them. They talk in particular about new web-based trends.
The key is to stay informed about what is happening in your industry by reading and listening to current news and editorials related to your industry. It’s also important to have a network of people to bounce new ideas off, and to have the confidence to have faith in your own ideas and judgement.
Websites Mentioned in the Show
Sites that are already huge news:
Sites that take advantage of emerging web trends:
Web news and resources sites:
Other sites mentioned
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 44
Regards,
Brendon
July 27th, 2006
There are 2 ways to listen:
1. Use the player above to have the audio stream in now (it’s the one that says BS-Biz-Mix-2006-07-20)
2. Download the mp3 file below to play later, download to your mp3 player, etc
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 43
Show Notes:
Our Trade Secrets - Our Current Clients and How We Won Their Work
Brendon goes through his list of current clients and leads and outlines all of the different marketing methods he uses to generate business. The key is to diversify your marketing efforts and to have many jobs and propects in the pipeline at the same time.
The old adage that “Cashflow is King”, rings true and means that you have to plan ahead to generate work, rather than relying on your current work, even if you are busy. Brendon explains how some of his marketing efforts from months and even years ago are still paying dividends today.
Stay tuned for next weeks’ podcast, in which we (for a second time) interview Billy Kirkley, a successful Brisbane Web Deveolper. Billy and Brendon talk about how to spot future trends and soon-to-be successful new technology in your industry and how to make the most of them. They talk in particular about new web-based trends.
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 43
Regards,
Brendon
July 20th, 2006
There are 2 ways to listen:
1. Use the player above to have the audio stream in now (it’s the one that says BS-Biz-Mix-2006-07-13)
2. Download the mp3 file below to play later, download to your mp3 player, etc
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 42
Show Notes:
How to Maximise your Marketing Budget by Being Outrageous
If you’re low on marketing funds, but you want to get noticed in an overcrowded marketing place, then you’ve got to do something outrageous to get noticed.
Whether you drive a tank down the middle of a London Street or surround yourself with half-naked women a la Sir Richard Branson, or just create controversy by making an “against the grain” statement, like Jeremy Shoemaker of Shoemoney.com did when he accused fellow web entrepreneur Marcus of plentyof fish.com of lying, you’ve got to do something to raise the profile of your business above the clutter and differentiate yourself from your competitors.
But whatever you do, make sure it is relevant to your business and consistent with the message you want to get across about your brand. You want your stunt to appeal to the same people that your product/service appeals to.
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 42
Regards,
Brendon
July 13th, 2006