Posts filed under 'Uncategorized'
There are 2 ways to listen:
1. Use the player above to have the audio stream in now (it’s the one that says BS-Biz-Mix-2006-06-15)
2. Download the mp3 file below to play later, download to your mp3 player, etc
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 39
Show Notes:
How to Land Your Next $10 000 Web Design Job
On today’s show, we talk about how you can give yourself a competitive edge over your competition when tendering for a job and charge more in the process. We talk about how we land big web design jobs, and why having the confidence to charge more than most other web developers can actually work out not only better for us, but also better for our clients.
Some of the key things to take away from this podcast are:
- Fish Where the Fish Are: Make sure you are networking with and pitching to potential clients that are prepared to spend a decent amount of money on their website.
- Believe It, and You Can Achieve It. Believing you can provide more value than other web developers, and making a committment to do so, can go a long way to helping you land the bigger jobs, as potential clients tend to be influenced by your confidence to do the job.
- Put on a Show. Your sales process is essential to winning the bigger jobs. Work hard to develop client/potential-client relationships, show them that you have researched their industry and demonstrate that you know what you are talking about. Be prepared to answer objections and don’t be coy about askling for their business.
That’s all for now, Enjoy the show!
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 39
Regards,
Brendon
June 15th, 2006
There are 2 ways to listen:
1. Use the player above to have the audio stream in now (it’s the one that says BS-Biz-Mix-2006-06-09)
2. Download the mp3 file below to play later, download to your mp3 player, etc
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 38
Show Notes:
How to Use Great Testimonials Effectively
On today’s show, we have a case study for you on how including a great testimonial in your marketing material can have a colossal impact on the number of sales you make. We break down the difference between a good testimonial and a great one, and give you some examples of how you can use testimonials to sell more products, win new clients or land a great new job.
Check out the Google AdWords book I mention here.
Enjoy the show!
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 38
Regards,
Brendon
June 9th, 2006
There are 2 ways to listen:
1. Use the player above to have the audio stream in now (it’s the one that says BS-Biz-Mix-2006-06-01)
2. Download the mp3 file below to play later, download to your mp3 player, etc
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 37
Show Notes:
Why You Shouldn’t Give the Customer What They Want
Today’s show is abut the benefits of having confidence in your own ability as a consultant. We talk about what you can do when you are faced with the tricky situation of a client that wants you to deliver something you know isn’t going to work. Our advice is to really try and educate the client, enough to understand that they can trust your opinion as an expert.
Show Resources
Enjoy the show!
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 37
Regards,
Brendon
June 1st, 2006
We’re currently editing the Chelsea McLean interview - will post that up in the morning - some great info from Chelsea.
From our survey:
“Question - do you rehearse the Podcasts? The conversations beween Brendan and Tina sound very natural, yet they flow in a logical manner. There never seems to be any awkward silences or fluffing of lines.”
Answer: No, we don’t rehearse the show beforehand. We spend 5-10 minutes discussing the topic and what direction we might go in. But to ensure the show does flow and does sound natural we simply go with the flow where it takes us at the time.
I’ve noticed that over time we’ve become much more fluent and think a little quicker on our feet.
May 10th, 2006
Next week we’ll be interviewing brilliant publicist Chelsea McLean.
Chelsea is one of my city’s leading boutique publicists and has done work for us before. Work that has simply blown away any result we’ve ever got from advertising.
We’re recording the interview on Wednesday so will post it on Wednesday afternoon or Thursday morning (depending on how long it will take to edit).
Chelsea has some fantastic tips for getting publicity for small to medium businesses with a tight budget - like they say in those cheesy commercials, if there is one interview you should listen to this year, it’s this one!
May 4th, 2006
Simply take our quick survey and fill out your name & email details to enter.
We’ll use your answers to improve the podcast.
Click Here to take the survey.
Gotta be in it to win it 
Competition closes at 12 midday May 9, 2006 Eastern Australia time.
Regards
Brendon
May 2nd, 2006
The next TailoredPodcast.com’s “Brendon Sinclair’s Business Mix” will be on January 11, 2006.
This has been put back a couple of days after Brendon decided to break some ribs playing tennis of all things. He’s currently having trouble talking for longer than 2 minutes, but assures me he’ll be right for Wednesday.
All the best for the new year to all listeners.
Regards
Mel & the TailoredPodcast.com team
December 31st, 2005