There are 2 ways to listen:
1. Use the player above to have the audio stream in now (it’s the one that says BS-Biz-Mix-2006-04-19)
2. Download the mp3 file below to play later, download to your mp3 player, etc
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 26
Show Notes:
Is Podcasting Just a Fad?
Tina introduces the show today for a change, and shares her insight into podcasting and whether or not it is all that it’s cracked up to be. The word is, podcasting is great when used in the right context.
Some recent articles on the success of podcasting which might be of interest:
Enjoy the show!
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 26
Regards
Brendon
April 19th, 2006
There are 2 ways to listen:
1. Use the player above to have the audio stream in now (it’s the one that says BS-Biz-Mix-2006-04-18)
2. Download the mp3 file below to play later, download to your mp3 player, etc
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 25
Show Notes:
Making Things Happen
Today’s show is about taking action and making things happen in your business, to raise your profile and market your business. I share a few of my own stories about how I make things happen in my business.
Websites mentioned in the show:
Enjoy the show!
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 25
Regards
Brendon
April 18th, 2006
There are 2 ways to listen:
1. Use the player above to have the audio stream in now (it’s the one that says BS-Biz-Mix-2006-04-13)
2. Download the mp3 file below to play later, download to your mp3 player, etc
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 24
Show Notes:
Writing a Great Ad
Writing a great ad is all about remembering the 4 principles of advertising - Attention, Interest, Desire and Action (AIDA). You’ve got to grab people’s attention, create interest, harness their desire and call them to action. We talk about several examples of companies that have done this successfully.
Enjoy the show!
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 24
Regards
Brendon
April 13th, 2006
There are 2 ways to listen:
1. Use the player above to have the audio stream in now (it’s the one that says BS-Biz-Mix-2006-04-12)
2. Download the mp3 file below to play later, download to your mp3 player, etc
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 23
Show Notes:
Google Yourself
Have you ever Googled yourself? Do you know what information is out there about you? I Google most people I deal with, including myself. On this podcast, we talk about what companies and individuals can do when they find negative information about themselves online. There are some really useful practical steps you can take to reduce the impact of negative information.
We won’t be talking about how to write a great ad today, like we said on show #22 - that show will now be on Friday.
Enjoy the show!
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 23
Regards
Brendon
April 12th, 2006
There are 2 ways to listen:
1. Use the player above to have the audio stream in now (it’s the one that says BS-Biz-Mix-2006-04-10)
2. Download the mp3 file below to play later, download to your mp3 player, etc
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 22
Show Notes:
Lunch With Clients (Part 2)
On the Business Mix Show #18, March 31st, Brendon talked about an upcoming business lunch he had planned. In this podcast, we give you the details of what happened at that lunch. Brendon also shares some great tips on organising your own business lunch. Your best bet is to just be yourself and remember your manners.
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 22
Regards
Brendon
April 10th, 2006
Welcome to our show for Friday the 7th April, 2006. There are 2 ways to listen:
1. Use the player above to have the audio stream in now (it’s the one that says BS-Biz-Mix-2006-04-07)
2. Download the mp3 file below to play later, download to your mp3 player, etc
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 21
Show Notes:
Generating Cashflow Fast
We talk about cashflow, the lifeblood of any business big or small. We give you tips on how to generate cashflow fast, by using your biggest asset - your existing customers.
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 21
Regards
Brendon
April 7th, 2006
Welcome to Wednesday’s Show. There are 2 ways to listen:
1. Use the player above to have the audio stream in now (it’s the one that says BS-Biz-Mix-2006-04-05)
2. Download the mp3 file below to play later, download to your mp3 player, etc
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 20
Show Notes:
Online Advertising To Overtake Print in the UK
We talk about how total online advertising expenditure is set to overtake print advertising expenditure in the UK, and the reasons why online advertising is experiencing such phenomenal growth.
Articles about the growth of Online Advertising:
Websites Mentioned in the Show
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 20
Regards
Brendon
April 6th, 2006
There are 2 ways to listen:
1. Use the player above to have the audio stream in now (it’s the one that says BS-Biz-Mix-2006-04-03)
2. Download the mp3 file below to play later, download to your mp3 player, etc
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 19
Show Notes:
Welcome to Monday’s show of the new 3 times a week release (Monday, Wednesday and Friday) of the Business Mix.
We hope that you are enjoying the one topic shows, and we would appreciate any feedback you have on how it is working for you.
Today’s topic is….
Effective PR - How spending $28 000 on a grilled cheese sandwich can be a good investment.
We talk about how the Golden Palace Casino , famous for paying an exhorbitant amount of money for a grilled cheese sandwich that supposedly shows the face of the Virgin Mary in the crust, is a well-oiled machine when it comes to PR. We talk about what PR lessons you can learn from their crazy publicity stunts. It all comes down to the story you tell about your business.
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 19
Regards
Brendon
April 3rd, 2006
There are 2 ways to listen:
1. Use the player above to have the audio stream in now (it’s the one that says BS-Biz-Mix-2006-03-31)
2. Download the mp3 file below to play later, download to your mp3 player, etc
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 18
Show Notes:
Welcome to Friday’s show of the new 3 times a week release (Monday, Wednesday and Friday) of the Business Mix.
We hope that you are enjoying the one topic shows, and we would appreciate any feedback you have on how it is working for you.
Today’s topic is….
Tips on Lunch With Clients
We talk about why wining and dining with clients is a great way to develop client relationships, and can be great fun!
Stay tuned for Monday’s show where we talk about public relations for small business, and how the Golden Palace Casino bought a grilled cheese sandwich for $28 000 USD, and got their money’s worth.
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 18
Regards
Brendon
March 31st, 2006
There are 2 ways to listen:
1. Use the player above to have the audio stream in now (it’s the one that says BS-Biz-Mix-2006-03-29)
2. Download the mp3 file below to play later, download to your mp3 player, etc
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 17
Show Notes:
We’ve started doing the show a little differently, as we’ve been getting quite a bit of feedback saying the show should be done more regularly.
So from now on, we will be breaking the usual three topics into three weekly episodes - to be released on Monday, Wednesday and Friday (or as close to those days as we can!) They’ll be around 10 minutes long each. But you know how we love to talk, so this today’s episode is about 12 minutes long.
Today’s topic is…. (drum roll)
How Helping Your Client or Prospect to Get Competitor Quotes Can Work in Your Favour
- Introduction
- How Helping Your Client or Prospect to Get Competitor Quotes Can Work in Your Favour - Brendon’s recent experience where he did just that, and the outcomes that he predicts.
- A call for feedback
- Thank you and goodbye
Stay tuned for Friday’s show where we talk about business lunches with clients - what to do and what not to do, and why lunch and a couple of beers with regular clients are a great idea.
Click here to download and listen to Brendon Sinclair’s Business Mix Show # 17
Regards
Brendon
March 30th, 2006
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